Luhan breaks traditional Modern Idol Entertainment

This man is called LuHan who is only 25 years old, but he already become the one of hottest celebrity in China. Why do I talk about him, he breaks traditional Modern Idol Entertainment which is traditional marketing for celebrity. In traditions, celebrities usually did their marketing in traditional media (TV, Newspaper, Magazines) which can let more people know them to get famous. LuHan did his marketing in social media which is Weibo. (similar as Twitter) Now he already got 650 millions follower on it. As a result, those traditional media start pay attention to him, now he is very famous in China.